The Season of Shitty Waves

Shore Dump Season

Irish summer has arrived. Weather gotta say good, consistently warm-ish. Wind bouncing around like it’s on something though. The kind of season where the surf report lies to you, your winter wetsuit’s too much, summer wetsuit not enough and the waves can’t decide if they’re coming or going. You paddle out anyway — out of habit, boredom, or blind optimism.

This is the season of shitty waves. And we’re not here to romanticise it.

Because it’s not about perfect sets and bluebird days. Real surfing in Ireland? It’s knee-high mush, rogue onshores, reef scrapes, and waiting weeks for that one good pulse. And yeah, you still go.

Reunion was built for this — the in-between days, the long flat spells, the wind-ravaged shore dumps. Our surf clothing isn’t for the endless summer fantasy. It’s for the drizzly car parks, the duct-taped ding repair jobs, the turf-smoke evenings when the Atlantic doesn’t deliver, but the crew still shows up.

We're not fast fashion, we’re not here to drop and vanish. Everything we make — from heavyweight hoodies to hard wearing headwear — is designed to be lived in, layered, abused, and worn again. Sustainable clothing doesn’t mean soft. It means smart. Durable. Built for the slow grind, not the highlight reel.

And when the surf’s blown out? Go skate. Or build something. Or paint. Or just throw on a tee, grab a coffee, and loiter with friends. Lay days are part of the culture too. Hanging out. Not waiting for conditions to be perfect. Reunion lives in that space — between weather and intention.

So here’s to the messy sessions. The shin-high grovellers. The foggy mornings.

Still showing up. Still pulling on your gear. Still paddling out.

Go out anyway.